Prosperous Pet Business Podcast
Each month, Kristin brings you podcast episodes to help you run your business so it doesn’t run you. In the podcast, Kristin shares usable tips you can immediately use to nurture your pet business to six-figure plus success.
Want to avoid potential pitfalls? Each podcast episode is designed to help you create the thriving pet business that you deserve. On some of the podcast episodes you’ll hear Kristin doing real-time coaching with pet business owners who are grappling with challenging issues in their business. (If you would like to get some coaching by being a guest on one of the podcast coaching episodes, please go to the contact us page and let us know what issue you are grappling with.) On some podcast episodes you’ll hear Kristin interview top experts to help you gain a better understanding of how to run your most successful pet business (and live your best life).
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Episode #162: How to Pivot to Provide a Brand-New Pet Service
Today’s coaching client is Randye, a pet business owner in Pennsylvania who is pivoting her business to create a totally different type of service: she wants to create a mobile cat nail trimming business.
The good news: she has no competitors in her area and in the past she created a successful service-based pet business.
The challenge: This is a brand-new service in her area cat owners are not even aware of exists. Many of the cat owners she may be trying to reach are likely having their cat’s nails cut by a groomer or vet – or they are doing it themselves. It’s also a very different type of service than her prior business, so that requires a different start up strategy. But, more good news: Randye is motivated, passionate and ready to do the work to start and grow her new business!
If you’d like to add a new service to your current business, or you’re thinking about starting a brand-new pet business, this episode will help you.
Click to listen to How to Pivot to Provide a Brand-New Pet Service.
Bonus: Money Affirmations
If you’re struggling to make money and/or you’ve got a scarcity mindset that is making you feel hopeless about your financial future (example: “there’s not enough”, “I can’t earn enough”, “I’ll never earn enough”, etc.), or you just want to give yourself a leg up when it comes to improving your financial situation, affirmations can help!
Affirmations are an empowering way to reprogram the brain and get the neuropathways in a groove that is more in alignment with what you want, rather than what you may be telling yourself with negative thought loops.
It can take 21 days to build a habit or strengthen mental muscles, so I encourage you to say affirmations every day for 3 weeks.
Affirmations can also help motivate actions so notice and act on any inspired actions that may come to mind as you build this 21-day “healthy relationship to money” habit.
Click to listen to Money Affirmations.
Episode #161: Do the Work to Grow Your Pet Sitting Business
Today you’ll hear me work with coaching client Pretteek, a pet sitter and dog walker in Northern California. He’s got a new business and already has 3 five-star Yelp reviews! He has had a lot of pet owners reach out via Yelp but rarely do those leads turn into actual clients.
He feels frustrated by this and wants to get more clients. Pretteek is very eager and willing to do the work to make that happen!
In this episode you’ll hear some of the actions he can take to get more clients and continue to grow his business.
Click to listen to Do the Work to Grow Your Pet Sitting Business.
Bonus: Recover from Pet Business Burnout
If you’ve got pet business burnout, this is the episode to listen to!
Heather Gibson, from Big Hearted Breeders, interviewed me for her Pet Breeder Summit and this is the interview.
I overcame burnout in my own pet business and built a pet business that allowed me to have lots of time off and even travel extensively –I spent many months in Bali and India!
Even if travel isn’t something you’re itching to do, you may want some time off to have fun with your family and friends, take a break from your business or even a sabbatical, or plan your maternity or paternity leave so you can spend precious time with your new baby.
Click to listen to Recover from Pet Business Burnout.
Episode #160: How to Make More Money as a Pet Sitter or Dog Walker
Today’s coaching client is Nicole, a long-time pet sitter and dog walker in San Diego, California. She’s had some big challenges that impacted her pet business, including helping her dad during his illness and an injury she got from dog walking. She’s needs to make more money because the cost of living in San Diego keeps going up and up, but her profit is not going up.
In this session, you’ll hear her end up in a very different place than when she started in the beginning of the session.
If you’re struggling with some challenges in your pet business or you’d like take your business to the next level, I invite you to put in your ear buds and step into this coaching session.
Click to listen to How to Make More Money as a Pet Sitter or Dog Walker.
Episode #159: Grow Your Pet Business
Today’s coaching client is Kai, a pet sitter and dog walker who has had her business for a few years but has had some personal setbacks including a recent divorce, and some business setbacks including having to change her business name because of a similar name in her area and losing some lucrative clients.
She is rebranding and wanting to get more clients as well as hire some staff to help her.
If you’re struggling with growing your business, this episode can help you too!
Click to listen to Grow Your Pet Business.
Episode #158: Create Your Dream Pet Business Life
That dream of a pet business, promising a life of freedom? Yeah, it probably didn’t pan out exactly as planned, did it? More hours, less you-time? You’re not alone if you can relate to that.
If the daily grind of running your pet biz is suffocating your initial vision of a flexible life, and you’re longing for that promised freedom, listen up.
Mikaela Vargas from the Pet Marketing Unleashed podcast recently sat down with me to talk about how I went from working 7 days a week to living abroad for months at a time and not working at all!
I overcame burnout in my own venture and built a business that allowed me to travel extensively –many months in Bali and India! Now, you can hear me share how I did it so you can do the same.
Even if travel isn’t your jam, you may want some time off to have fun with your family and friends, take a much-needed vacation or sabbatical, or plan your maternity leave so you can spend precious time with your new little one.
Click to listen to Create Your Dream Pet Business Life.
Episode #157: The Power of Affirmation in Your Business
This episode is different from the pet business coaching sessions you’re used to hearing lately on this podcast!
Today’s episode is about how affirmations can help your pet business.
Whether you’ve never done affirmations before (and maybe you even think they are a bunch of hokey woo-woo) or you used to say affirmations, but it’s been a while, what I have to share with you today also comes with visual proof of how our words and thoughts impact things (including your business).
See photos below to see the results of the experiment I did about the power of our words.
Click to listen to The Power of Affirmation in Your Business.
Episode #156: Revamp Your Pet Sitting Business – Or Other Pet Biz!
Brooke is a long-time pet business owner who has a large pet sitting and dog walking business in Los Angeles.
She no longer does the pet sitting and dog walking visits herself; she has a large team of staff to help her.
One of the challenges Brooke is currently struggling with is how to get new clients. She used to get a lot of new client requests but lately she hardly gets any inquiries from new clients. Understandably this is causing her stress and strain!
In this episode she will learn how to revamp her marketing including how to implement some low-cost and no-cost marketing methods to get new clients. She’ll also learn some actions she needs to take to ensure she doesn’t get into this feast or famine mode again in the future!
Click to listen to Revamp Your Pet Sitting Business – Or Other Pet Biz!.
Bonus: Breaking Negative Mindsets – Practical Tools for Pet Business and Personal Growth
Is Your Mindset or Your Habits Sabotaging Your Success? In this episode, Kristin Morrison was interviewed on the podcast Pet Sitter Confessional.
You’ll hear how she delves into the profound impact of mindset on both personal and professional growth. Kristin unravels the strategies to break free from negative thought patterns, crafting affirmations that truly resonate, and integrating daily practices like journaling and movement to cultivate resilience.
Kristin also provides actionable advice on overcoming self-sabotaging behaviors and finding equilibrium amidst the whirlwind of running a business. If you're yearning to reclaim your time, energy, and confidence, this episode is a must-listen!
Click to listen to Breaking Negative Mindsets – Practical Tools for Pet Business and Personal Growth.
Episode #155: Set Boundaries in Your Pet Business
Luis has been in business for 12 years in Williamsburg, Brooklyn. He has a thriving dog walking business.
Lately his clients have been using his pet service as more of a ‘ride share app” (using his services periodically instead of consistently) which has made planning very difficult because his clients aren’t being consistent and scheduling regular, ongoing service like they used to do.
Many have also been requesting his service during his off hours (early in the morning and late at night) which is creating a lot of stress for him and his team.
He wants to provide an easeful experience for his clients but not if it continues to cause stress the way it has been lately.
If you are struggling with setting boundaries with your clients, you won’t want to miss this episode!
Click to listen to Set Boundaries in Your Pet Business.
Episode #154: How to Deal with Client Cancellations
Maddie is struggling with many of her clients cancelling at the last minute. This is impacting her schedule and her cash flow and her peace of mind!
She’s concerned about how to enforce a cancellation policy because she also doesn’t want conflict with her clients. (Hint: having a solid client contract is key!)
In this pet business coaching session, you’ll hear how Maddie can begin to set boundaries with her clients and attract more new clients to her business.
Click to listen to How to Deal with Client Cancellations.
Episode #153: Get Your Mind and Business Pointed in the Right Direction
Tonya has owned her pet sitting, dog boarding and dog walking business for over 10 years.
She’s struggling with the pet industry competition in her area, especially the large amount of Rover pet sitters, hobby and neighborhood dog walkers and pet care providers.
Tonya is understandably feeling confused and upset because the people reaching out to her for pet services lately aren’t willing to pay her professional pet sitter prices. They seem interested at first but then when she quotes her rate, they often don’t want to schedule services.
This is causing Tonya to feel unsure about what to do to get clients. She doesn’t want to lower her rates; ideally she wants to attract the right clients willing to pay her rates. She’s stuck and needs help!
Click to listen to Get Your Mind and Business Pointed in the Right Direction.
Episode #152: How to Get Client Referrals
Jeremy has owned his pet care business for a few years, and he’s got a lot of 5-star Yelp reviews and many clients who love his pet services.
In this coaching session, he’s feeling frustrated because he would like to get referrals from his clients, but it rarely happens. He’s not sure what to do in order to get referrals from his clients without being pushy.
Obviously, Jeremy can’t force his clients to refer him but there are specific strategies he can begin doing that can assist him in reaching out to his clients with the intention of inspiring his clients to refer his business to their family, friends and online. We’ll cover this and a lot more in this pet business coaching session.
Click to listen to How to Get Client Referrals.
Episode #151: “Hiring Staff and Converting ICs into Employees
Maria has owned her pet business for many years. She had a business partner, but she recently bought her partner’s portion of the business, so the business is all hers now.
For the last several years, Maria has been managing her business remotely because she’s living in a different state than her service-based business is located.
She has a lot of staff members who are ICs, and she needs to convert those ICs to employees.
Join Maria and I as we discuss how best to convert her ICs into employees, and we explore ways to turn her already very successful pet business into an even better business!
Click to listen to Hiring Staff and Converting ICs into Employees.
