Media Kit

The Prosperous Pet Business podcast was created for listeners who are interested in starting or growing a pet business.

Important note about brand ambassadorship/partnerships and sponsorship: Kristin Morrison and the Prosperous Pet Business podcast are often approached to represent various products and services. Kristin only offers brand ambassadorships, partnerships or sponsorships for the services and products that she 100% believes in. Kristin is well-loved in the pet industry and highly selective with her referrals and endorsements. Because of that -and given her influence in the pet care industry- her recommendations are highly valued and sought after by pet care providers who trust her referrals. To maintain the continued trust from her audience and readers as well as the integrity in herself and within the pet care community, she may not accept your product or service as one she’d like to represent, regardless of the fee. Thanks for understanding.

The majority of our listeners are pet business owners. The show has been downloaded over 100,000 times. Prosperous Pet Business frequently ranks in the #1 spot in pet business podcasts worldwide. It was chosen as a “new and noteworthy” podcast on iTunes.

Prosperous Pet Business listeners recently responded to an audience survey and the majority of them work in the pet business industry or are interested in working in the industry.

  • 21% of PPB listeners are dog walkers and pet sitters
  • 18% of PPB listeners are pet sitting and dog walking business owners who have staff
  • 15% of PPB listeners only offer pet sitting (no dog walking)
  • 13% of PPB listeners are pet sitters who are solo (no staff)
  • 12% of PPB listeners are dog trainers
  • 9% of PPB listeners are dog daycare owners
  • 4% of PPB listeners are cat sitters (no dog care)
  • 3% of PPB listeners are pet groomers
  • 2% of PPB listeners offer home boarding and daycare in their home
  • 2% of PPB listeners are interested in starting a pet business
  • 1% of PPB listeners offer massage for animals1% of PPB listeners are pet photographers

Our listeners include the owners of some of the largest pet care companies in the world, the leaders of the biggest brands, the directors of the most powerful pet care organizations, and the people who have direct and important impact on pets and their owners.

MISSION

Our objective with the podcast is to educate pet business owners on how to provide quality care for pets and their humans, to

understand the pet industry and how it works in a more holistic way, to allow people in various to gain valuable business knowledge so they can start and grow their businesses. We enable people across the industry to be proactive about progressive change.

Important note about brand ambassadorship/partnerships and sponsorship: Kristin Morrison and the Prosperous Pet Business podcast are often approached to represent various products and services. Kristin only offers brand ambassadorships, partnerships or sponsorships for the services and products that she 100% believes in. Kristin is well-loved in the pet industry and highly selective with her referrals and endorsements. Because of that -and given her influence in the pet care industry- her recommendations are highly valued and sought after by pet care providers who trust her referrals. To maintain the continued trust from her audience and readers as well as the integrity in herself and within the pet care community, she may not accept your product or service as one she’d like to represent, regardless of the fee. Thanks for understanding.

PARTNERSHIPS and SPONSORSHIPS

There are a number of standard partnership options available, or we can create a custom solution.

  • 3-minute Sponsored Content Feature– This is a mini-interview at the beginning of a longer PPB episode, where you are interviewed by Kristin about your product or service, with your brand identified as the sponsor for that episode, for a flat fee.
  • Brand ambassador: Kristin represents your particular product or service and you have exclusivity (meaning your particular product or service is the only one of its kind that she’ll refer for the brand ambassadorship contract period).
  • Trade Show and Conference Activations– Kristin Morrison travels with your team as a “brand ambassador” to a conference or trade show to talk to conference attendees and promote your product or service. Fees based on travel costs, production costs, and a per diem.
  • Product or Service Giveaway– Kristin offers podcast listeners the opportunity to win your product or service, which is described during the show, and offered in exchange for listeners taking some action (typically filling out a survey or entering their information at a specific page link which is mentioned on the show). Fees vary based on how many episodes the promotion will be mentioned in and what is being given away.

Contact us to discuss sponsorship, brand ambassadorship or a partnership: admin@ProsperousPetBusiness.com

BIO

Kristin Morrison (Instagram / Facebook) started her pet care company in 1995 and it grew to become one of the largest pet care companies in California. Kristin hired over 250 people in the course of running her 18-year business. When she sold the business, she had 35 dog walkers and pet sitters and 4 managers on staff.

Kristin is the founder of Six-Figure Pet Sitting Academy™ and Six-Figure Pet Business Academy™ and provides coaching, webinars and business products to pet sitters, dog walkers, dog trainers, and pet groomers across the United States, Canada, the UK and Australia.

Kristin is also the host of the popular podcast Prosperous Pet Business which is found on iTunes, Spotfiy, Stitcher and the Prosperous Pet Business website.

Kristin is the author of five books: Six-Figure Pet Sitting, 30 Days to Start and Grow Your Pet Sitting and Dog Walking Business, The Hiring Handbook for Pet Sitters and Dog Walkers, Prosperous Pet Business and Six-Figure Pet Business. Paperbooks are available on Amazon. The eBooks and audiobooks are on her website at: www.SixFigurePetBusinessAcademy.com

Social Media:

Facebook: https://www.facebook.com/SixFigurePetBusinessAcademy/

Instagram: https://www.instagram.com/petbizcoach/

Twitter: https://twitter.com/petbizcoach

LinkedIn: https://www.linkedin.com/in/SixFigurePetSitting

Podcast: 

Prosperous Pet Business Podcast: https://prosperouspetbusiness.com/pet-business-podcast/

PRESS

Kristin Morrison and the Prosperous Pet Business podcast have been featured in numerous “best pet business podcasts” lists as well as many national and state-wide TV shows including Yahoo Finance, Good Morning Arizona, Good Morning San Diego and others. She’s also appeared in numerous articles including New York Post, MarketWatch, Yahoo Finance, Pet Business magazine, Dogster magazine, Pets Plus magazine, etc. Visit Kristin’s PRESS PAGE for more information and to download images of Kristin Morrison, her book covers and the podcast cover image.

Contact us to discuss sponsorship, brand ambassadorship or a partnership: admin@ProsperousPetBusiness.com