Using Pinterest and Instagram to Gain Clients and More Exposure For Your Pet Business

If you are not on Instagram or Pinterest, you may be missing out on connecting with potential clients. In this segment, you’ll discover why having a pet business (more than most other businesses) will get you noticed on the visual social media sites and how to leverage that visibility. You’ll learn strategies and tips for getting noticed and creating buzz for your pictures and your business!

Susan Jackson

In This Segment You Will Learn:

  • How to best use visual content to reach their target audiences and get results for their businesses
  • Which platforms are the best for pet business owners to focus on when planning their visual marketing strategy
  • How to set up your Pinterest and Instagram accounts and how to best manage your activity
  • Specific strategies that can help make pet-related content get discovered on Pinterest and Instagram
  • How to create more buzz for your pet business using the visual social media sites
  • And much more!

Kristin - MUSINGSKristin’s Musings:

Susan was so fun to interview! She’s bubbly and fun, and her personality, combined with being super knowledgeable about social media, made interviewing her a real treat. Some of the social media people explain things in a way that nearly causes my brain to explode... but not Susan. She explains social media in a clear and down-to-earth way that nearly everyone can comprehend. I’m fairly new to Pinterest and Instagram, and she really lit a fire under my bum to hang out and play on those sites more (and I think you may have the same experience when you hear her). Enjoy and happy pinning!

This video is viewable for ONLY 24 hours:

From Sep 17th at 10am PDT until 10am PDT on Sep 18th.

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DSC01425Susan Jackson

Susan Wenner Jackson is the VP of content partnerships for Ahalogy, a technology startup company focused on delivering results from Pinterest and beyond. She heads up the Ahalogy Content Network, a partnership with the web’s top bloggers, writers, photographers and designers creating amazing content. Susan cofounded the blog Working Moms Against Guilt and is a regular contributor to iBlog Magazine. She earned a master’s degree at Northwestern University’s Medill School of Journalism and a bachelor’s degree in journalism at Miami University. She’s worked as a newspaper reporter, magazine editor, PR professional, copywriter and social media consultant. Susan lives with her husband, two children and puppy in Cincinnati, Ohio.

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  • Kristin Morrison

    Reply Reply September 17, 2018

    Hi pet business owners,

    I’d love to know any insights you gained as a result of watching this segment with Susan Jackson. Feel free to share them here.

    Also, are you on Pinterest and Instagram? If you want to connect with me there, I’d love it!

    Here are my links so we can connect there too:

    Pinterest: https://www.pinterest.com/sixfigurepetbiz/

    Instagram: http://www.instagram.com/petbizcoach/

    Hope you’re enjoying the conference so far! We still have over a week’s worth of speakers left!


  • Karin

    Reply Reply September 17, 2018

    Re: Pinterest and Instagram. To watermark or not to watermark your photos? I have had some trouble with people using my photos as their own. Then users repin and repin without changing the comment, so my photo gets lost. I read that it’s better not to watermark, but it has been a while and don’t remember exactly why.

    Loved both these videos today, thank you!

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