How To Encourage Happy Feline Clients and How To Market Your Pet Business for Cats

Want to get more cat clients? Or are you thinking of starting a cat sitting, cat grooming or cat boarding service? If so, you’ll want to be sure to watch this! Steve Dale is a well-known cat expert, and in this segment, he will be sharing many tips for cat business success (in fact, this interview went well over our regular time because he has so much wisdom to share). So grab your cat (or two or three) and learn how to market your business to get more cat clients and make those cats happy!

Steve Dale

In This Segment You Will Learn:

  • Some of the misconceptions around cats and how knowing those can benefit your pet care business
  • How pet business owners can enrich the lives of the cats they care for and their humans
  • How to understand the various behavior problems that some cats have and how to skillfully deal with them
  • How pet care professionals can build a thriving cat care business
  • How to discover the art of cultivating happy cat and human clients
  • And much more!

Kristin - MUSINGSKristin’s Musings:

I don’t often use the word ‘hoot’ but I will here: Steve Dale is a hoot! He’s such a livewire and I never knew where he was going to take the interview (which was pretty fun and exciting). Also his unusual-breed cat is adorable (wait until you see). He knows cats better than most people on the planet do, so he was the perfect person for this segment. This interview goes a bit longer than the usual 25-35 minutes, and I think you’ll find that it’s worth watching all the way through. He’s got so much cat wisdom to share!

This video is viewable for ONLY 24 hours:

From Sep 23rd at 10am PDT until 10am PDT on Sep 24th.

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SteveDale and RoxySteve Dale

Steve Dale, CABC (certified animal behavior consultant), reaches more pet owners than any other pet journalist in America.

Steve writes a twice-weekly syndicated newspaper column (Tribune Content Agency, since 1995); he is the host of two nationally syndicated radio shows, Steve Dale’s Pet World and The Pet Minute (together heard on over 100 radio stations, syndicated Black Dog Radio Productions, since 2005). He’s also a special contributor and program host, Steve Dale’s Pet World, on WGN Radio, Chicago. And he formerly hosted nationally broadcast Animal Planet Radio.

He’s a Chicago Tribune blogger and contributes blogs on various other websites.

On TV, he’s appeared on The Oprah Winfrey Show; National Geographic Explorer; Pets Part of the Family (PBS), Fox News, various Animal Planet shows and many others.  For several years, Steve was a regular contributor to Superstation WGN-TV morning news, then appeared regularly on WMAQ-TV, Chicago. Currently, he’s a contributor to syndicated HouseSmarts TV.  In print, he’s been quoted in The Wall Street Journal, USA Today, Los Angeles Times, Redbook, and various veterinary publications.

Steve is the author of eBooks, Good Dog! and Good Cat! (Chicago Tribune, 2011). He’s the author of several other print books including DogGone Chicago and American Zoos.  Steve was a contributing editor USA Weekend (2002 to 2014), and regular columnist at Cat Fancy magazine (2006 to 2014), and has written for a long list of magazines, from People to Dog World (where he was a columnist). He’s currently a columnist for CATster and Rescue Proud.

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1 Comment

  • Kristin Morrison

    Reply Reply September 23, 2018

    Hi pet business owners,

    Feel free to come on down here to write a comment about this segment. I’d love to know what insights you received from watching it!


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