Branding and PR: How to Brand Your Pet Business to Gain Clients and Get on TV!
Are you feeling a bit lost when it comes to branding your business and getting your business seen? In this interview, Caroline shares what it takes to get your brand seen and recognized, even if you have a lot of competitors in your area. And branding and PR don’t have to be expensive; there are some actions you can take to make your pet business visible for free (or very inexpensively). Let’s get your business seen and talked about!
In This Segment You Will Learn:
- What a brand is and how to make your brand stand out in a sea of other pet businesses
- Important steps to take to create your brand
- How to avoid the biggest mistakes when it comes to branding and PR
- Branding and PR on a shoe-string budget
- How to get your pet business on TV
- And more!
Caroline is a radiant ball of light filled with lots of good tips on branding and PR. What a neat lady who really knows her stuff. If you want to get your business “out there” and visible in front of your right clients, she’s the one to listen to!
This video is viewable for ONLY 24 hours:
From Wednesday, October 1st at 10am PDT
until 10am PDT on Thursday, October 2nd.
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Caroline Golon is the president of High Paw Media, a content development firm that helps businesses and organizations in the pet industry share dynamic, inspiring content with their audiences.
Golon spends her days researching and writing about pets for clients and for her own blogs, including www.romeothecat.com where she’s raised more than 5,000 for homeless pets, and www.crayonsandcollars.com, focused on busy families with pets. Golon is also a regular contributor to Vetstreet.com and Petfinder.
Golon is also co-founded BlogPaws, the premier online community and annual conference focused on pet blogging.
Golon’s work has been featured in USA Today, The New York Times, The Associated Press and more.